Disco Raja is one red-hot film in the pipeline that is making waves in the trade. This unique thriller has caught everyone’s attention and the audience is also keenly awaiting what is in store for them in this Ravi Teja starrer.
But one shocking thing about Disco Raja is that its makers have decided not to stream it on OTT platforms like Amazon Prime and Netflix. In the past, many distributors, domestic and overseas, have lost heavily when even the biggest of films got streamed on these OTT platforms just 4-5 weeks after the release. Ala Vaikunthapurramuloo recently announced that their movie hasn’t been sold to any such platforms and the audience can catch it only in theaters. That strategy seems to have worked big time and the film has been doing bumper business. Now the team of Disco Raja has also adopted the same strategy and they have announced in the pre-release function that Disco Raja is a theatre watch and the audience cannot see it anywhere else except the Big screens.’
Disco Raja directed by creative director VI Anand also stars Payal Rajput, Nabha Natesh and is all set for a grand release on this 24th January as Republic Day Treat.