Mahanati – The Biopic of Legendary Actress Savitri is putting up an excellent show at the box office. The movie is inching towards the 40 Crore Share in its full run at the box office. This is a phenomenal achievement given that it has no star presence. The makers are delighted that the film has got commercial success as well as critical acclaim. The makers are planning to hold a big success event (25 days) in Vijayawada or Hyderabad. Producers Priyanka Dutt and Swapna Dutt are now thinking to come up with some unique ideas for the event.
Trade Experts say that the movie will recover all of its investment from the non-theatrical sources. A Third Party has sealed a deal to bag the Satellite and Digital Rights of the movie for a whopping 18 Crore. They have already sold the satellite rights to the Leading General Entertainment Channel, Zee Telugu for a Sensational 11 Crore. And now, there is a huge competition for the digital rights of the film. We are told that Amazon Prime and Netflix are said to be in the race. In both the Telugu states, the makers will walk away with the most of profits as they have released the film on their own. At the USA Box Office, the movie has collected almost 1.5 Million Dollars Gross.