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Mahanati – The Biopic of Legendary Actress Savitri is putting up an excellent show at the box office. The movie has collected around 20 Crore Share Worldwide in its first week run at the box office. This is a phenomenal achievement given that it has no star presence. The movie is consistently performing well at the box office even in the working days which indicates that Families are embracing it big time. Given that there are no big releases in the next couple of weeks, the movie will have an extended run and some Trade Experts say it may cross 40 Crore Share Worldwide in its full run. This will be a sensational feat if it happens.
Trade Experts say that the movie will recover all of its investment from the non-theatrical sources. A Third Party has sealed a deal to bag the Satellite and Digital Rights of the movie for a whopping 18 Crore. They have already sold the satellite rights to the Leading General Entertainment Channel, Zee Telugu for a Sensational 11 Crore. And now, there is a huge competition for the digital rights of the film. We are told that Amazon Prime and Netflix are said to be in the race. The Tamil version of the movie, Nadigar Thilagam is also raking good money while the movie will be dubbed and released in the Malayalam Language very soon.