Why No takers for Jai Lava Kusa distribution?

Young Tiger NTR much-anticipated film “Jai Lava Kusa” is creating a storm in YouTube with its recently release Jai Teaser. The teaser has crossed 10 million views and still counting. Currently, the makers are busy in wrapping up the shooting of the film and getting ready for grand release on September 21st as Dussera Visual feast to Nandamuri fans.

Even though the film has a huge positive buzz in film Nagar and media circles, some areas screening rights are not yet sold which shocked many in the industry. It is an open fact that in recent times moderate talk films are also closing the film’s business within a couple of months of film shoot starts. But Jai Lava Kusa has huge hype in the industry and still, the business is not yet closed in some areas, why? It has become A million dollar question in Film Nagar.

According to reports, the film producer Nandamuri Kalyan Ram is the reason behind not selling screening rights of the film in some areas. Buzz is that Kalyan Ram is quoting whopping prices for distribution rights which are beyond the market of NTR. Many buyers are not coming forward to purchase the rights for quoted amounts. Buyers don’t want to take a risk by shelling big bucks on the distribution rights of the film.

Rumors spreading as Kalyan Ram want to earn more revenue from his brother NTR’s Jai Lava Kusa to recover all his losses from his previous films. Sources say, “distributors are shocked with Kalyan Ram’s quoted price, expecting little more amount above the actor’s market is quite okay but demanding triple the actors (NTR’s) present market will be definitely a huge risk for distributors, so many are in dilemma and some who came forward to purchase rights are stepping back”.

Speculations are widely spreading industry, but so far the actual reason behind not yet closing the business in some areas are not yet revealed. Watch this space for more updates on the film.