The fad of releasing Fake collections has been a menace inside and outside the Industry. Just to pamper thee go of some star actors, the producers have to release fake inflated collections just to prove their superiority over other stars. This disgusting culture has been troubling for more than two decades now. Recently we have seen how the makers of Sarileru Neekevvaru and Ala Vaikunthapurramuloo went crazy in projecting their films as the biggest winners at the box office by releasing fake figures.
Now the Telugu Producers’ Guild has taken a decision that official collections of the forthcoming films will be released only by the guild and only those collections must be considered real and not the ones released by the producers. Kanuri Damodara Prasad, a Guild member said that they will release the gross collection figures only after proper and thorough verification.
Let’s hope this marks the end of era of Fake collections much to the delight of Tollywood fans.